E-Commerce Brand: 3x Lead Growth
Ad Campaigns + Content Creation
The Challenge
A growing e-commerce brand was running ads but seeing inconsistent results. Their creative wasn't changing, reporting was unclear, and they didn't know which audience segments were actually converting.
Our Approach
- Set up systematic creative testing with 7-10 variations per campaign cycle
- Built audience segmentation based on purchase behavior
- Created weekly reporting tied directly to revenue
- Launched content calendar to support ad campaigns
Results (First 90 Days)
- Qualified leads increased 3x
- Creative performance improved 40%
- Cost per acquisition dropped 35%
- Campaign execution speed: 48-72 hours from brief to launch